May 3, 2017

7 Of The Biggest Mobile App Trends In 2017

Mary Creighton

If you want to get into mobile app development, then staying on top of the latest trends will give you the edge. Here’s where Mobile Apps are heading in 2017.

Mobile Apps Pixabay

1. Augmented Reality and Virtual Reality
2016 saw the arrival of Pokémon GO, with over 500 million downloads proving that Augmented Reality is a great way to engage users. Other Apps, like Yelp’s Monacle, show that Augmented Reality can offer utility, too. Virtual Reality, meanwhile, is predicted to be a $30 billion market by 2020, so expect to see more of it in Mobile Apps over the next year.

2. Location-based apps
More and more apps are using locations to offer customers real-time deals and push notifications, increasing the level of personalisation and customer engagement. The revenue from these location-based services is expected to reach $43.3 billion by 2019, according to a report by Juniper Research.

3. Instant apps
Instant Apps are being rolled out across Android devices throughout 2017, and look to be a big trend. What are they exactly? Essentially, they let users access cloud-based apps without actually downloading or installing the app. Quicker and more convenient for users, Instant Apps could be a real game changer.

4. The Internet of Things
The Internet of Things is here to stay, with 20.8 billion devices predicted to be wirelessly connected to the internet by 2020. And that means that more and more apps will be built for platforms like smart homes, wearables and thermostats. Concentrating on the Internet of Things, rather than just smartphones, could be a wise move for budding App developers.

5. Security first
Mobile commerce is becoming bigger and bigger, and with it comes the need for improved security. That’s why both Apple and Google are making it a top priority for 2017, with Apple making App Transport Security mandatory this year.

6. The rise (and rise) of Android
Android is on a roll, snapping up 88 percent of the market share towards the end of 2016, bolstered by emerging markets in India and Latin America. The majority of developers prefer it too, thanks to it’s improved guidelines, operating system and security. If you’re going to build an app in 2017, it makes sense to do it in Android first.

7. Thoughtful design
More and more phablets — oversized smartphones — are being introduced to the market in 2017. For UX designers if offers a new challenge, with larger screens requiring tweaks in everything from typography to button sizes.

 

Want to learn more about Mobile App Development? Our new Mobile App Developer curricula will launch on the 8th May. Make sure you’re signed up to Academy Cube to take part!

 

Topics: Mobile App Development
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